How Sayweek learns your voice
Claude learns your style from your past posts, your samples and your edits – per brand, without copying anything.
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Claude learns how you write per brand, from several sources. It doesn't copy your samples: it follows your sentence length, word choice, openings and endings.
Where does it learn from?
- The setup wizard: the past posts you paste in the Your voice step become 5–8 style rules and a tone note.
- Your own sample posts: when writing, Claude gets the brand's 4 most recent samples.
- Your edits: if you substantially rewrite Claude's draft before approving, it learns from the difference. Once two such posts per brand have piled up, it updates the style rules by itself (up to 12 rules).
- Your brand rules and the brand's Tone note (Edit brand → 2. Voice).

Adding a sample
- Open the Ideas page and switch to the From news tab.
- Scroll to Your own voice – sample posts and find the brand.
- Write or paste a post exactly the way you'd put it (at least 40 characters).
- Click + Add sample.
Delete a sample with the ✕ next to it. 2–5 samples per brand is ideal.
The learned rules
On the brand's card, the What I learned from your edits list shows the style rules. Remove one you don't want with the ✕ (Don't follow this). If you have edits that haven't been processed yet, Learn now lets Claude learn from them straight away.
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Related articles
- Brand rules and sample postsClaude gets your brand rules word for word every time it writes a post or idea: tone, audience, banned topics, structure and samples.
- First setup (the setup wizard)Five short steps, about 10 minutes: brand, channels, your voice and posting rhythm – and your first posts are already being written.
- Editing a postThe parts of the post editor: text, image, schedule, preview, quality checks, versions, provenance and reuse.
- How does the AI use your data?What Claude receives to write a post, what stays with us, and why the models don't train on your data.