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Holiday & event calendar

Public holidays, observances and industry days in the weekly plan and calendar – with a post idea, and a warning when promotions don't fit the day.

Updated:

Based on the brand's country we show public holidays, observances (such as Mother's Day) and the days of your industry. Days are currently available for Hungary, Germany, Austria, the United Arab Emirates, Switzerland, the United Kingdom and the United States.

Where you see them

  • In the Weekly plan, on the Holidays and special days panel, by day, with a post idea.
  • In the Calendar views, in the day's header. The ⚠ sign means: don't post promotions or ads that day.
  • When writing, the AI knows what day it is too – on a warning day it writes no promotion, and only mentions the day when it fits the topic.

What you can do with a day

  • Add as idea – the day's post idea goes into your Ideas box.
  • Not relevant – the day disappears for this brand (you can bring it back in Settings).
  • Make it a blocked day – for business brands, on fixed-date days: we don't post on this day, every year.

Settings per brand

In Settings → Holidays and blocked days you can pick countries per brand and switch observances and industry days on or off. Business brands already paused on their own country's public holidays – that doesn't change.

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Holiday & event calendar – Help center | Sayweek