Sales triggers: congratulate the people who matter at the right time

On the Ideas page, the Networking tab has a Sales opportunities section: it shows when fresh, good news has appeared about the people or companies on your list. For each one you get two congratulation comments and a short personal message in your own voice – you send them yourself.

Where do the opportunities come from?

• Public news: every morning after 6:00 I check Google News results for the people and companies on your list (for a person, the name together with the company, so namesakes stay out).
• The company's own news feed: if you add a company's website, I look up its public RSS feed and watch its announcements too.
• What you paste: in the What would you react to? box, choose News about someone and paste the announcement or the article link.

Only the good ones, at most three a day

• New role, funding or acquisition, award, expansion, new product or partnership – these are worth a reaction.
• The AI scores each one from 1 to 10 on how good an opportunity it is; only those scoring 6 or more are shown. Bad news (layoffs, lawsuits, scandals) never gets a congratulation.
• The same story in several outlets appears only once, and anything I've shown before doesn't come back.

1. 1Read the opportunity and why it's a good moment (next to the score).
2. 2Click Copy & open ↗ on a comment, or Copy message under Personal message.
3. 3Send it yourself on LinkedIn or by e-mail, then mark it Done ✓ – it counts toward your daily goal.